TAG: Jeffrey Scott

Profit Power: Does your team have skin in the game?

June 20, 2018By

Every company that’s attempting to operate with open book management has suffered some kind of financial downturn and is using transparency of their financials to help turn around their profitability. But is that enough? Before I answer that, here are nine best practices for sharing ‘open book’ financials in a systematic way. KISS: Keep it super simple, sharing the minimum... read more

Industry consultant Jeffrey Scott to host 6-part webinar series

June 18, 2018By

Jeffrey Scott will host a free six-part live webinar series from July to December 2018. For each presentation, Scott will interview thought leaders in the landscaping industry on various business topics. The webinars include: July 24, 1 p.m. EDT: “Giving Back is Good for Businesses” with Ed Castro, CEO, Ed Castro Landscapes, Atlanta, Ga. Aug. 14, 1 p.m. EDT: “Marketing Strategies... read more

Build a 5-star brand

June 18, 2018By

Some companies rely too much on a strong business developer, pay-per-click or social media for their growth. These tactics help you grow, but long-term growth is driven by a powerful brand reputation. Branding starts by aligning marketing and sales, but it’s much more than that. The expectations set by your sales team must be successfully fulfilled by operations. Operations must... read more

Profit Power: If LeBron James meditates, should you?

May 23, 2018By

The rookie star quarterback for the New York Jets, Sam Darnold, claims that daily meditation—morning and evening—has helped him greatly expand his performance. As a pro who is already at the top of his game for his age and experience, he is constantly training and looking for the next edge. Given the high stress and busy schedule of professional football,... read more

Profit Power: Will the economy keep booming?

April 18, 2018By

The economy is booming. And yet the economic forecasters I follow say that we may enter a small recession in late 2018 or in 2019. The great companies I work with are not worried about an economic dip because they are well prepared. Here are 10 reasons why great companies are not worried about the next recession. 1. As the... read more

Profit Power: 3 mistakes when recruiting ‘A players’

March 21, 2018By

First, let’s define what I mean by an “A player.” An A player is someone you would grade as an A on job performance and on their fit into your company culture. Keep in mind that all A players are not the same. An A player—for your company, for a specific job you are hiring for—might be a B player... read more

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