The National Hispanic Landscape Alliance (NHLA) expanded its seminar offerings for the 2016 Green Industry & Equipment Expo (GIE+EXPO), allowing attendees to take part in Latino Link sessions all three days of the show.
With sessions in English and Spanish, topics have been designed to appeal to various attendees—dealers seeking to increase sales to area Hispanics, Hispanic contractors eager to achieve greater success and non-Hispanics wishing to better engage Hispanic employees.
The 2016 GIE+EXPO will be held at the Kentucky Exposition Center in Louisville, Ky., Oct. 19-21.
Wednesday, October 19
8:30-10:30 a.m.
Latino Link Dealer Breakfast: Owning the Hispanic Business in your Market (In English)
Pre-registration is required. Fee is $25, with breakfast included.
Pam Berrios, NHLA President-elect will moderate a panel of dealer representatives and contractors in a conversation of what it takes to earn and keep Hispanic business locally.
Thursday, October 20
9:45-11:15 a.m.
Connecting-the-Dots for More Profits and Growth (In English)
Moderator: Domenic Chiarella, 7 of 7 Best Business & Life Strategies
Panel:
- Rafael Diaz, Diaz Group;
- Jose Arroyo, Jose’s Landscaping; and
- Pam Berrios, ALS Services.
1:30-2:45 p.m.
Keys to Succeeding as an H-2B Employer (In English)
Moderator: Raul Berrios, Rulyscapes
Panel:
- Josh Dennison, Denison Landscaping; and
- Mari Medrano, CoCal Landscape.
3:00-4:15 p.m.
Domestic Staffing Solutions: the H-2B Alternatives (In English)
Moderator: Pam Berrios, ALS Services
Panel:
- Josh Dennison, Denison Landscaping;
- Mari Medrano, CoCal Landscape; and
- Domenic Chiarella, 7 of 7 Best Business & Life Strategies.
Friday, October 21
9:45-11:15 a.m.
Creating a Winning Culture through Staff Development (In Spanish)
Moderator: Pam Berrios, ALS Services
Panel:
- Rafael Diaz, Diaz Group;
- Jose Arroyo, Jose’s Landscaping; and
- Marcos Berrios, Rulyscapes.
11:30 a.m. – 1:00 p.m.
NHLA Lunch & Learn Roundtable Discussions (In Spanish & English)
Growing your Company by better Engaging Local Hispanics
Pre-registration is required. Fee is $30 and includes lunch.
Whether you’re a company owner or leader struggling to better engage and grow your Hispanic workforce, or a Hispanic wanting to grow in the industry, you won’t want to miss this opportunity. Engage the experts and skip the lunch line!
1:30-2:45 p.m.
Protecting Yourself and Your Team; Creating a Culture that values Safety (In Spanish)
Speaker: Juan Torres, Next Step Solutions
3-4:15 p.m.
Guided Tour of GIE Indoor and Outdoor Exhibits (In Spanish)
Don’t be overwhelmed, NHLA leaders will help you navigate the show floor and outdoor exhibits and will translate along the way to enhance your understanding of the latest advances and new equipment offerings.
4:30 p.m.
Drawing for Apple iPad Air 2 in the NHLA Booth
