TAG: gross profit margin

High Performance: Where’s the beef (aka gross margin variance) on your jobs?

August 7, 2017By

Remember the Wendy’s commercial with the grandma staring down at her burger, shouting “Where’s the beef” at the attendant? She was obviously expecting to see something that wasn’t there (a larger beef patty). In the world of landscape contracting, the “beef” is gross profit margin variance. It should always be seen but often is not. Let me explain. Gross profit... read more