TAG: differentiation

Ep. 139: The 4 Ps of Differentiation

August 6, 2015By

In all highly competitive industries, there are companies that somehow overcome all odds to rise above the competition. What is different about them and how can you become the company that leads your market in profitability, customer loyalty and employee retention? Ken Thomas, co-founder of Envisor Consulting, believes the formula for success is in understanding and delivering the “4 P’s... read more