Ep. 142: Do you have peony’s envy?

September 17, 2015 - By

Kathleen Gagan, owner of Peony’s Envy, discusses how to properly care for your peonies, the best ways to make your peonies grow, and different shapes and sizes of peonies. She also explains common mistakes people make with their peonies.   read more

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Ep. 141: Is LED for me?

September 2, 2015 - By

Drew Tedford, Midwest sales manager for FX Luminaire, talks about how LED technology has created new opportunities in landscape lighting. He also discusses the difference between LED and traditional landscape lighting, including the advantages and disadvantages of LED lighting. Finally, he explains fixture types and applications, installation, maintenance costs and material types. read more

Ep. 140: What’s up with vertical farming?

August 19, 2015 - By

George Irwin, president and founder of Green Living Technologies, discusses why vertical farming is becoming a growing industry. He also covers what types of crops perform well in a vertical environment, the advantages and disadvantages of vertical farming, and where we can soon expect to see vertical farms. read more

Ep. 139: The 4 Ps of Differentiation

August 6, 2015 - By

In all highly competitive industries, there are companies that somehow overcome all odds to rise above the competition. What is different about them and how can you become the company that leads your market in profitability, customer loyalty and employee retention? Ken Thomas, co-founder of Envisor Consulting, believes the formula for success is in understanding and delivering the “4 P’s... read more

Ep. 138: What’s your sales process?

July 30, 2015 - By

Joe Salemi, product marketing manager at DynaSCAPE, discusses the sales experience from the homeowner’s point of view. He also explains the importance of following a defined sales process and tracking leads to maximize your company’s sales opportunities. read more

Ep. 137: How to be a Proven Winner

July 13, 2015 - By

Jane Beggs-Joles, licensing analyst and marketing specialist for Spring Meadow Nursery, talks about what consumers are looking for in plant material. She also covers what Proven Winners represent, as well as the most popular and latest Proven Winner plants. read more

Hosted by
Jody Shilan

Jody Shilan, MLA, is an award-winning landscape designer, former landscape design/build contractor, executive director of the New Jersey Landscape Contractors Association and industry consultant. He’s also editor of the membership website FromDesign2Build.com. Reach him with ideas for future shows at jshilan@gmail.com.

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