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Bill Dysert’s take on hiring

April 3, 2015By

Bill Dysert, founder and president of landscape company Exscape Designs in Chardon, Ohio, explains his take on hiring and offers tips for hiring individuals that are right for your company. View LM’s March cover story on Dysert and his company here. Watch “Bill Dysert’s approach to working with partners” here. Watch “How Bill Dysert learned to step away from the... read more

How Bill Dysert learned to step away from the business

April 2, 2015By

Bill Dysert, founder and president of landscape company Exscape Designs in Chardon, Ohio, discusses how he was inspired by “The E-Myth Revisited” by Michael Gerber, and how eventually he was able to take a step back from his business. View LM’s March cover story on Dysert and his company here. Watch “Bill Dysert’s approach to working with partners” here. Watch... read more

Bill Dysert’s approach to working with partners

March 28, 2015By

Bill Dysert, founder and president of landscape company Exscape Designs in Chardon, Ohio, discusses his strategy for working with partners, such as builders, remodelers and real estate agents. He explains how a shotgun approach to making these connections wasn’t his best bet. View LM’s March cover story on Dysert and his company here. Watch “How Bill Dysert learned to step... read more

Efficiency tip: Keeping tabs

March 12, 2015By

Monday mornings set the pace for Landscape Lighting Pro of Utah’s workweek. Beginning in 2008, Owner Keith Rosser instated a routine inventory check of all box trucks to reduce—or hopefully nix—any trips back to the shop or to suppliers to retrieve forgotten or unaccounted for service materials. “Making two trips will never be profitable,” Rosser says. “Not to mention it... read more

Step by Step: How to create an annual bed design

March 12, 2015By

Annual plant beds can add color and appeal to clients’ homes and become a new source of revenue for primarily maintenance businesses. But, there’s more to creating an eye-catching bed design than just installing plants. You’ll need to understand the space’s size, light requirements, existing structures/plants and drainage. Also, talk with clients about their color, style and plant preferences. -Next,... read more

To the point

March 12, 2015By

Maybe it’s the reporter in me, but I always prefer plain language over complicated descriptions. In journalism school, they teach you to treat euphemisms like clichés—“avoid them like the plague” is the old joke. For example, someone doesn’t “pass away.” He or she dies. Workers aren’t “downsized.” They’re fired. The company doesn’t sell a “business solution.” It manufactures software. Euphemisms... read more