Cover story

Incentive insight

August 4, 2017By

Profits and employee engagement can soar when you reward your employees. The landscape industry’s employee woes typically center around recruiting and retention, but many experts say business owners should really be concerned about engagement. According to a study from Gallup, companies with highly engaged employees outperform those without by up to 147 percent in earnings per share. Meanwhile, this same... read more

Peak performance: Three keys to growth for GreenEarth Landscape Services

August 4, 2017By

The owners of GreenEarth Landscape Services are ‘scaling up’ by focusing on culture, communications and key metrics. Jeremy Durgan isn’t afraid of an uphill climb. Literally. His personal goal is to summit all 53 of Colorado’s Fourteeners—the mountain peaks with elevation of at least 14,000 feet. Professionally, he and his business partner Shawn Knight have a 10-year goal of expanding... read more

Risk vs. reward

May 12, 2017By

Lawn Butler leverages its conservative, debt-free philosophy for steady growth. Zero-debt disciples say your home’s grass feels better under your feet once your mortgage is paid off. There is something to the emotional and psychological effects of having no debt—or in Seth Kehne’s case—running a debt-free company. You sleep easier at night. You make better long-term decisions. Essentially, you’re free.... read more

Why some companies are turning to Puerto Rico for labor

April 21, 2017By

Why—and how—some landscape companies are recruiting workers from Puerto Rico. Late last year, William Merkler was on vacation in Puerto Rico, thinking about how he would reconcile his landscape firm’s contracts with the new prevailing wage the Department of Labor told him he must pay his H-2B guest workers this year—a 17 percent increase. “We contacted our clients and told... read more

Inside Canopy Lawn Care

April 3, 2017By

With a tech startup approach, Canopy seeks to shake up the residential landscape maintenance industry with a national brand. Ryan Winkel, operations specialist for Canopy Lawn Care, squints at his computer, straining to see a blue Post-it stuck to a contract that’s been scanned into the company’s system. The note was an add-on to a contract that belonged to Grass... read more

Lead machines or money pits?

March 6, 2017By

We look at review sites from the contractor’s perspective. Want to get a rise out of a landscape contractor? Mention home-service review sites like Angie’s List or HomeAdvisor. To those who love them, the sites are business-building, lead-generating machines. To those who despise them, many of whom have renounced them, they’re swindling schemes sucking the marketing dollars from unsuspecting small... read more