Brickman Group and ValleyCrest Landscape Cos. unveiled their new name as BrightView.

The companies, located in Rockville, Md., and Calabasa, Calif., respectively, merged in June to form a $2 billion firm with 22,000 employees.

The new name and logo will not be used in operations until mid- 2015 in line with the company’s implementation plan. In the interim, both Brickman and ValleyCrest brands will continue to be used in the marketplace and customers’ properties will be served by their local teams.

The name BrightView suggests the bright views or beautiful landscapes, according to the companies. Additionally, it speaks to the bright view the organization will offer its team members in the form of opportunity and career advancement.

Although a forward-looking name, BrightView also honors the organization’s legacy brands, founders and people, according to the firms. This is accomplished by carrying forward the “B” from Brickman and the “V” from ValleyCrest.

“BrightView is more than a name; it indicates what is to come,” BrightView CEO Andrew Kerin said. “BrightView reflects our optimism for the future and our drive to create greater value for our clients. It embodies our excitement to leverage the strengths of our combined company to enhance how we care for our people, our clients and our communities. It also enables our team members and clients to take pride in trusted relationships and solutions that matter.”

Brickman and ValleyCrest partnered with branding firm Lippincott to develop the brand strategy and visual expression of the united company.